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BUZZ NEWS




On this blog we share and discuss the best alternative marketing campaigns that created buzz online: viral, blog, influential, wom, buzz marketing, and branded content,… If you are a brand or an agency, feel free to send us your best buzz!

 
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Lands’ End: The Big Warm Up

Vanksen creates a viral video for a good cause

Vanksen USA has launched its latest viral video to support Lands’ End’s Big Warm Up campaign (great flash website created by Firstborn) aiming at enticing consumers in the Boston region (...)

 
Posted on November 4, 2009

Thierry Daher

 
 

Zappos: "The World’s Fastest Nudist"

Kyle Overstreet creates buzz for the leading US online shoe (...)

Meet Kyle Overstreet. An ordinary man? Absolutely not. Kyle Overstreet, this marginal man appears on YouTube in a few videos in which he is wearing nothing but espadrilles, a pair of (...)

 
Posted on November 4, 2009
2 comments

Gauthier Lachaise

 
 

The Viral Film Festival On December 2

Don’t miss this major event in Paris, France!

The preparations for the Viral Film Festival are advancing at great speed, so mark your calendars now: the event is taking place on December 2 at "1515", 34 rue Marbeuf, 75008 Paris, (...)

 
Posted on November 3, 2009

C. Werle

 
 

Nikon Makes A Scene With The Helicopter Boyz

Find out what this special camera can do...

No more watching your photos on the small screen of your digital camera, Coolpix projects them on the wall! It is through a rather original exterior event that Nikon has promoted their (...)

 
Posted on November 3, 2009

Gregory Pouy

 
 

TweetedBrands: The Top 50 Brands On Twitter

Find out which brands are talked about the most online

With the explosion of social networks, blogs, and microblogging, monitoring the reputations of one’s brand has never been more important. TweetedBrands is an online service that (...)

 
Posted on November 3, 2009

C. Werle

 
 

Eichborn Verlag : How About Fly Marketing?

Flying banners create buzz at the book fair in Frankfurt

The German publishing house Eichborn Verlag has created a rather incredible street marketing campaign. During the Frankfurter Buchmesse, the big book fair held every year in Frankfurt, (...)

 
Posted on November 3, 2009

C. Werle

 
 

New Balance’s Rich Chronicles

Throw back styles of footwear tantalize next generation

Before owners Eleanor and Paul Kidd invented their sneaker for comfort, they considered their customer. Long strides were made easier for former number 42, James Worthy of the Lakers, (...)

 
Posted on November 2, 2009

Mildred Brignoni

 
 

IKEA The Doors: A Domestic Symphony

When furniture becomes art

IKEA furniture can transform into works of art... discover this "domestic symphony" that presents the large choice and flexibility of the designs of the Swedish company in a very (...)

 
Posted on October 30, 2009

C. Werle

 
 

Samsung Corby: The "Love Phone" Creates Buzz

A cell phone that decides who is attractive...

Discover the latest viral by Samsung, destined to promote the new Samsung Corby (AKA the "Love Phone"). In this fake newscast, people walking by in the streets of London had to give (...)

 
Posted on October 30, 2009
1 comment

C. Werle

 
 

The Official International Viral Film Festival Jury

The festival presents its 2009 jury

The Viral Film Festival is the not to be missed event organized by Vanksen on November 26 in Paris. It is back this year for its second Parisian edition with a huge party specially (...)

 
Posted on October 21, 2009
1 comment

Valentine Nancy

 
 

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