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To Nokia with love

 
 

There was a time when stop motion was fresh and new. I remember watching the MTN commercial and how amazed I was by their tremendous production efforts. The short film with 1 million post-its and 96,314 photos was impressive enough to make me replay it again and again.

I have to admit that I used to play the snake game and it reminds me of the good old days, but those good old days are gone, and the new commercial for Nokia by Farfar and Hobby films is, unfortunately, not very attractive. So many commercials have abusively used this time-consuming technique, Nokia needed more than 1,000 people for one commercial, and I must say: I’m sorry, but the good old days are definitely gone.

You can also visit the website Get out and play and feel the nostalgia of the snake game. The internet is an effective tool for viral marketing. Is it only me who is getting bored of all those similar viral marketing techniques and patterns? The same old stories again and again and again. So my dear Nokia, we expect better from know next time around...

This is the latest commercial by Nokia, which leads me to believe that Nokia really likes putting tremendous amounts of effort into its commercials.

Wieden + Kennedy, London, United Kingdom

Talking about stop motion videos, these will remind you of the good old days when stop motion was hip:

Origami animation:

Amateur - Lasse Gjertsen

Sunday bloody Sunday rx2008 - because everyone loves Mr. Bush

I know there was a time when stop motion was sensational and gave us a thrill. But Nokia, honey, trust me, it’s time to move on.


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