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AUTHOR: Jessica Hartstein


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Tsunami Sushi Bars’ Giant Sushi Roll

Dusseldorf Airport’s sushi ambient marketing

I love sushi! Salmon and squid sashimi are two of my favorite things to eat. Despite loving sushi, I’m not sure if the “bigger is better” policy is very practical with sushi. The bigger (...)

 
Posted on January 5, 2009

 
 

Alka Seltzer: The Hangover Remedy

Alka Seltzer surprises consumers in the Ukraine

Over the course of your drinking years, I’m sure you’ve decided upon your favorite hangover remedy; for example, a banana milkshake, ginger, tomato juice, or in the case of my friend (...)

 
Posted on January 5, 2009

 
 

Postcard Word-of-Mouth Campaign

Book recommendations by mail

We are always stressing the importance of word-of-mouth to help get your products, services, and messages out to the public. A small investment in word-of-mouth marketing can reap big (...)

 
Posted on December 31, 2008

 
 

Gay Rights: GetToKnowMeFirst

The Anti-Prop 8 Initiative

Just before the November 4th elections, we published an article about the ads being broadcast in favor of and against California’s Proposition 8 referendum (read the article and see the (...)

 
Posted on December 30, 2008

 
 

Al Bino’s Anti-Skin Cancer Campaign

It’s a beautiful day for cancer

Now that we are in the thick of winter and the holidays are over, how many of you are planning your Spring Break getaways already? While I’m sure you will no doubt be sure to make your (...)

 
Posted on December 30, 2008
1 comment

 
 

Xbox: Tell ’Em What You Want

Xbox helps you do the gift-convincing

Raise your hands if you didn’t get what you wanted this holiday season! Don’t be shy!! I won’t tell. How many of you would raise your hands every year if you were asked this question? I’m (...)

 
Posted on December 29, 2008

 
 

Mac vs. PC: Robowar

If Macs and PCs were transformers, who would win?

We are always anxious to see the newest video in the Mac vs. PC war in order to dissect it in detail. We hope the Mac vs. PC advertising war never ends! We should remember, however, (...)

 
Posted on December 29, 2008

 
 

Christmas Dinner Dessert: Diarrhea

Food Standards Agency’s safe food tips

Ah, the holidays are upon us. This season brings up so many different images to each of us. For some of us, it’s that time when families get together to bicker and point out who has (...)

 
Posted on December 19, 2008

 
 

You Choose, We Fire

So Nice creates some buzz by letting you do the firing

Do you watch The Apprentice just so that you can see Donald Trump in all his glory utter his famous, “You’re fired?” Do you secretly wish that you had the power to fire someone? Would you (...)

 
Posted on December 18, 2008
1 comment

 
 

Save the Children: This is Kroo Bay

Volunteer abroad from your desk

Quick, off the top of your head, where is the worst place in the world to be born? New Yorkers are probably guessing Alabama, people from the “real America” are probably guessing New (...)

 
Posted on December 18, 2008

 
 

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