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AUTHOR: Juan Sanchez


Juan Sanchez

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A Live Advertising Monster (Japan)

Promotion of the film “The Water Horse: Legend Of the (...)

Guerilla marketing campaigns can often be quite surprising. The current one that we are discussing came as a shock to people in Tokyo. To promote the film “The Water Horse: Legend Of (...)

 
Posted on February 12, 2008
1 comment

 
 

CRY TOFFEE, BISCUIT, CHOCOLATE!!! (Spain)

Twix (Spain) goes buzz and viral with TBWA\ and TEQUILA\

For the launch of the new Twix campaign, the brand has chosen a viral action to promote its famous chocolate bar. In view of the growing importance of the phenomenon “buzz”, Twix has (...)

 
Posted on September 13, 2007
1 comment

 
 


 
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