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AUTHOR: Marcelo Diogenes


Marcelo Diogenes

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Buy your Advertising Space with Google

The search engine helps you get your video out

The Brazilian blog Brainstorm9 has made an interesting discovery: if you’re job hunting and have strong oral communication skills, or just plain want to get your name out, Google has a (...)

 
Posted on December 19, 2008

 
 

Pepsi Max: a Calorie Commits Suicide

Once upon a time there was a very very very lonely calorie...

This unusual print campaign for Pepsi Max, the coke that claims to contain only one calorie, reminded us of cartoonist Andy Riley’s funny series "The book of Bunny Suicides." The (...)

 
Posted on December 2, 2008
3 comments

 
 

Volkswagen Fox’s Innovative Website

Volkswagen Fox Brazil – life is funnier from above

While the Brazilian market is quite competitive, it hasn’t escaped the current car crisis. Carmakers understand that they need to change their communication tactics in order to conquer (...)

 
Posted on November 27, 2008

 
 

Xperia, Sony Ericsson’s Advertainment

Nine digital experience episodes

Due to the wide variety of media formats and the end of the traditional advertising era, brands are more frequently using advertainment techniques to grab the public’s attention. This (...)

 
Posted on October 7, 2008

 
 

Mini Cooper Rocket: Immediate Lift-off!

Real cars for a “real” poster campaign

Mini Cooper stands out once again with its new worldwide “Let’s put real cars as ads everywhere” campaign by the King James agency in Johannesburg. This campaign is less interactive and (...)

 
Posted on September 26, 2008

 
 

What Kind of World Do You Want?

A video community for a good cause by John Ondrasik

The charity "What kind of world do you want" stands out among other charities. Why? It has shown its innovative side by creating the first video community for charity! In 2007, John (...)

 
Posted on September 22, 2008

 
 


 
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