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Somebody Else’s Phone: Nokia

My phone knows everything about me

Where do you save your contacts? How about your private messages? Your schedule? Your friends’ birthdays? How many texts do you send each and every day? If you had to show your text (...)

 
Posted on October 24, 2008
 
 

Flossie Invents the Man Vending Machine

Whatever you need, it’s on Flossie

Many stores promise us that they have "everything we need." "Everything you need" lost its meaning a long time ago, in my opinion. What does "everything I need" mean? Do advertisers (...)

 
Posted on October 9, 2008
1 comment
 
 

Here i Am - Nike Women

Please just DO IT

"Once upon a time.....there was a girl who, with the help of a fairy god mother, married a prince…" Sounds about as believable as "John McCain married Barack Obama." Maybe that’s why (...)

 
Posted on September 12, 2008
 
 

The AXE Effect: Sexy Ads From Indonesia

How AXE adapts its brand message to different cultures

Each country has its own traditions and culture. And a person’s behavior can cause different reactions in different countries. Which means, in order to become a successful pick up (...)

 
Posted on August 27, 2008