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Viral Video Marketing: Feed Company’s survey

.. about the effectiveness of viral videos

Feed Company, a Los Angeles online marketing agency and a video seeding leader, has just published a survey of 40 executives at top creative ad agencies and media buying firms. The (...)

 
Posted on October 20, 2008
 
 

Advertising Intolerance

How advertising promotes stereotypes

Times have changed. The hard work of civil rights activists, teachers, and diversity awareness workshops have paid off. We are THISCLOSE to electing the first black presidential (...)

 
Posted on September 30, 2008
 
 

Nivea and the Anti-Cellulite Couch

Goodbye cellulite! Nivea’s new miracle product

Cellulite, orange peel syndrome, cottage cheese skin, fat, OH MY! So many words that no doubt make you cringe! Well, marketers have succeeded in their goal of making the majority of (...)

 
Posted on September 9, 2008
 
 

"We sell guns!"

Stop Handgun Violence battles firearms

The possession of firearms is one of the touchiest subjects in the US and has been for years. Some think that bearing arms is a (patriotic) right while others fight to avoid more (...)

 
Posted on September 1, 2008
11 comments
 
 

Carhartt Invites You to the e-Demolition of its Website

Put on your virtual hard-hat for BTP!

For the inauguration of its new website, Carhartt is using a fun and creative concept to announce the event: Internet users are able to demolish its previous site! A jackhammer, some (...)

 
Posted on July 16, 2008
 
 

Happy Flu—Go Viral, Go!

Happy Flu: A study on how buzz spreads

There’s a new web buzz called Happy Flu! After a quick investigation, we were finally able to pull the story apart…Happy Flu is none other than a study carried out by the French National (...)

 
Posted on July 14, 2008
 
 


 
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