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Agent Provocateur: Debauchery in a Castle

 

Posted on September 12, 2008
Nicolas Mirguet

 

Agent Provocateur, one of the world’s most erotic lingerie brands has created a new online experience.

The main idea behind their campaign (a full screen game where you have to answer questions to move onto the next level) is nothing new. In fact, Twix has already used it in their online game where your goal is to get the girl. But Agent Provocateur has taken things to a whole other level.

The point of this yes-no game is to free a virgin that has been captured by evil mistresses. The setting of this orgy-like video? A dark retro style mansion where you can discover the brand’s new lingerie up close in a scenario that you have surely fantasized about.

Yes, you’ve heard correctly. Orgy and lingerie. This is in keeping with the brand’s aim to bring you an uninhibited world. Unfortunately, the product line alone is not as similar to the online experience as you might like.

As for the graphics, the retro style adds to the whole campaign feeling. What we have here is a very innovative concept that succeeds in displaying the product in an eye-catching way. Who wouldn’t be tempted to buy?

However, it remains to be seen whether or not this experience will create a lot of buzz. Aside from a few scenes, the ladies are rather well-behaved.

And who could forget the sizzling Agent Provocateur clip that Kylie Minogue starred in a few years back...


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Sources:

- Adverblog
- Adcoholic
- The original article on culture-buzz.fr
- Adapted by Lucia Catania


 

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