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BC Dairy Foundation: Must Drink More Milk

 

Posted on October 21, 2008
Jessica Hartstein

 

"Got Milk?" is not the only campaign dedicated to increasing milk consumption. British Columbia, for example, has the BC Dairy Foundation. To increase milk awareness, the foundation is running a UGC video contest. The contest is simple: make a video with the message “Must Drink More Milk” that doesn’t get kicked off of YouTube. Each month, two winners will be named, and at the end of the year, one final winner will be named from amongst the winners. Winners are decided by online vote, so even if you’re not into video production, you can get involved by voting for the winners.

For your enjoyment, here are three Must Drink More Milk videos:


The BC Dairy Foundation’s website is worth visiting, no matter where you’re from because it has loads of nutritional information, including a calcium calculator. I hope you fare better than I did! The calculator did motivate me to eat cheese and drink a glass of milk tonight!


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