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Incredible Party with Escada

 

Posted on September 3, 2008
Acia Baghdadi

 

Many dreamed of being Cinderella for a night and the belle of the ball. Well, every little girl’s dream is something that Escada fragrances knows well and it is something they gave a lot of importance to when it came time to promote their new Incredible Me perfume.

In order to promote this all new perfume, Escada decided to call on a few female Belgian bloggers via BuzzParadise. It invited a few lucky ladies to an amazing day of pampering. They got their hair and make-up done and became the stars of a photoshoot in the Brussels Sebastian Professional Salon. Then the top models for a night were escorted via limo to Terraza Martini for a private presentation of the fragrance. And, last but not least, they were whisked off to a modern day ball at Le Carré night club where they danced the night away before being accompanied back to Gravenhof Castle. It was definitely a fairytale night. Even though a few Escada top models were present for the fashion show organized especially for this occasion, bloggers were without a doubt the queens of the soirée thanks to this incredible campaign. Here is the proof on video:


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Sources :
- Incredible me blog
- The original article on culture-buzz.fr
- Adapted by Lucia Catania


 

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