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Nespresso: What If You Were Killed By A Piano?

 

Posted on November 12, 2009
Valentine Nancy

 

Nespresso has launched a new campaign that totally differs from their old commercials. Diverting from their past use of glamour, they are now resorting to humor with a spot directed by Robert Rodriguez for the McCann agency. In it, the brand “kills” the handsome George Clooney and introduces a new celebrity, John Malkovitch. In fact, George Clooney purchases the Citiz machine, the latest Nespresso model, right before being crushed by a piano. He then changes dimension, and meets Malkovitch in heaven….

Nespresso has also launched a Flash teaser site for the event with several alternative endings, and the campaign is available on the brand’s Facebook page.


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Sources
- Nespresso What Else
- The original post on culture-buzz.fr
- Translated by H. Turner

Image source
- The video



 

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