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The Internet: The No. 1 Purchase Persuader In France

 

Posted on November 18, 2009
Julien

 

According to a study by Ifop Nurun, in France the Internet has become the decisive media when it comes to purchasing, even surpassing the power of television and print.

Among the people polled, 29% say they trust the Web and say that it can help them make relevant decisions when it comes to making purchases.


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Sources
- emarketer
- The original post on culture-buzz.fr
- Translated by H. Turner

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- emarketer



 

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