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Creative Billboards




On this blog we share and discuss the best alternative marketing campaigns that created buzz online: viral, blog, influential, wom, buzz marketing, and branded content,… If you are a brand or an agency, feel free to send us your best buzz!

 

’Breaking Bad’ Juxtaposes POTUS to Pusher

Two Fearless Leaders Face Off on Times Square

Here’s the story: outerwear brand Weatherproof found an AP photo of Obama sporting one of its coats, and used that picture to post a huge billboard in the middle of Times Square. The (...)

 
Posted on January 28, 2010
1 comment

Angela Natividad

 
 

An Anti-Advertisement Movement In New York

Kaith Haskel turns illegal advertising into art

We are all familiar with the phenomenon of anti-advertising collectives that change or vandalize advertisements in public spaces in Paris for example. In New York, Keith Haskel and his (...)

 
Posted on December 16, 2009

C. Werle

 
 

YouCube: An Interactive Cube In Copenhagen

Ask your questions about the environment via video

As of a few days ago, you can admire the CO2 Cube in Copenhagen, a cube installed downtown that diffuses global warming themed videos on all 4 of its sides. Everyone can participate (...)

 
Posted on December 15, 2009

C. Werle

 
 

The Hermès Square: Mixing Digital And Reality

An interactive shop-window display that attracts attention

A good commercial does not need to be complicated... An example: this shop-window display by Hermès highlighting their famous "squares" in an installation by Tokujin Yoshioka: The (...)

 
Posted on December 9, 2009

C. Werle

 
 

Clearstream Flies High In Luxembourg

"My official story" promotes the Grand Duchy

In Luxembourg, rain is not the only thing in the sky. Last September 22nd, a hot air balloon flew from the place de L’Europe on the Kirchberg plateau, the center of the international (...)

 
Posted on October 8, 2009

Valentine Nancy

 
 

The First 4X3 Poster Using A3 Paper

Brother prints its own billboards

In order to promote the launch of the new multi-function Brother A3 inkjet printer, the brand has prepared a very unusual billboard: it is composed of 90 sheets of A3 paper, printed (...)

 
Posted on September 25, 2009

C. Werle

 
 

Creative Billboards: Successful Examples

Otto, Playboy, and Rejoice don’t lack any creativity

Last week we supplied you with a selection of particularly original examples of ambient marketing. Today we continue our little "best of" series and have selected a few examples of (...)

 
Posted on September 14, 2009
1 comment

C. Werle

 
 

Ambient Marketing: Simple And Effective

A selection of successful examples

Oftentimes, the best ideas are the simple ones....this can also be true in marketing. In this article, we present you with a selection of ambient marketing (a type of alternative (...)

 
Posted on September 11, 2009
1 comment

C. Werle

 
 

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