This is a list of speeches on alternative marketing which we have held (in English or French) for brands or during conferences and seminars; you’ll also find more coming up this year.

2010

 November 26 2010: “Using new influence levers” training for Benchmark Group (France)
 March 23 2010: “Using new influence levers” training for Benchmark Group (France)
 March 2 2010: Speech on alternative marketing online & offline at IDRAC (France)
 February 4 2010: Speech on alternative marketing online & offline at IDRAC (France)

2009

 December 15 2009: Conducting a training on “Internet Web 2.0 – Developing your ROI with new media for Cercle de Marketing Direct”
 December 4 2009: “Using new influence levers” training for Benchmark Group
 December 1-2 2009: Training: “Make your alternative online and offline marketing strategy successful”
 November 30 2009: “Internet marketing to women” training for Benchmark Group
 November 29 2009: Conducting an English seminar on marketing 2.0 and new media for the luxury industry to a big international cosmetic group
 October 30 2009: Speaking at a conference on the effiency of public relations in times of crisis, organized by the IPRA in London
 October 22-23 2009: “Succeed at on and off-line alternative marketing” training
  October 15 2009: Speaking at the Swiss Marketing conference
 October 14 2009: Speaking about buzz marketing at the British Chamber of Commerce of Luxembourg
 October 1 2009: Conducting a seminar about new medias to a big international cosmetic group
 September 30 2009: Conducting a seminar about new media for L’Oreal
 September 24 2009: “Using new influence levers” training for Benchmark Group
 September 11 2009: “Internet marketing to women” training for Benchmark Group
 September 1 2009: Holding a speech “Introduction to buzz marketing" at a meeting of First Tuesday, Luxembourg
 July 23 2009: Buzz&Viral marketing conference for Nestlé Purina PetCare Europe
 July 8 2009: "Marketing 2.0 in a banking environment" training for the Banque Cantonale de Fribourg
 June 29-30 2009: “Succeed at on and off-line alternative marketing” training
 June 17 2009: Conducting a seminar about new medias to a big international cosmetic group
 June 12 2009: Conducting Benchmark Group training about online marketing for a big media group
 June 9 2009: Workshop on buzz marketing for the UDA
 May 26 2009: Marketing conference
 May 26 2009 : Speech for Benchmark Group on best practices in UGC and 2.0 communication
 May 20 2009: Speech for the ESSEC Business School about online brand promotion
 May 18 2009: Conducting a seminar about marketing 2.0 and new media for the luxury industry to a big international cosmetics group
 May 12 2009: “Using new influence levers” for Benchmark Group
 May 7 2009: Conducting Benchmark Group training about online marketing for a big media group
 April 29 2009: Speech at the Helmo Sainte-Marie Business School in Liège, Belgium
 April 27 2009: Speech about world-of-mouth marketing to the Harvard Club of Switzerland
 April 24 2009: Speaking at the SwissWeb2 meeting, Switzerland
 23 April 2009: Speaking at the Solutions Business e-commerce tradeshow
 March 30-31 2009: Speech at the Marketing 2.0 Conference. Topic: "Learn How to Make Money from Web 2.0 and Beyond” in Paris
 March 24 2009: Participating in a debate during the "Communication Trends" conference
 March 24 2009: Congrès Agences de Com 2009 organized by Stratégies. Theme: "How to reinvent the agency model?"
 March 24 2009 : Speech on « The ingredients of good buzz »
 March 23 2009: Seminar about alternative marketing for a large cosmetic group
 March 11-12 2009: “Succeed at on and off-line alternative marketing” training
 March 4 2009: Conducting Benchmark Group training about online marketing for a big media group
 February 11 2009 Speech as part of a Brand Management breakfast: “Keys to evaluating, developing, and protecting your brand”
 January 23 2009: Speech at the Youth Conference in Athens
 January 22 2009: Speech at the Commission Hors Médias de l’Union des Annonceurs (UDA). Topic: "Integrating alternative marketing into your communication strategy"
 January 14 2009: Web marketing seminar organized by Les Echos newspaper
 January 12 2009: “Using new influence levers” training for Benchmark Group

2008

 December 10 2008: Conducting a one-day training on female marketing for Benchmark Group
 December 8 2008: Conducting the seminar "Using new influence levers on the web – tactics of communication and influence online”
 December 4 2008: Speech on alternative marketing during the LBS International Conferences in Russia
 December 3: Speech about “Marketing Online 2009” for Marketing Magazine
 November 25-27 2008: Speech during a seminar on alternative marketing for a big cosmetics group
 November 26 2008: Speech about alternative marketing for P&G (Switzerland)
 November 19-20 2008: Conducting a two-day seminar on alternative marketing for Stratégies
 November 6 2008: Speech during the IAB FORUM 2008 in Milan
 November 5 2008: Participating in a debate about buzz and viral marketing as part of the MBA conference in Lausanne
 October 20-24: In partnership with Stratégies, co-organizing the 2nd edition of Buzz the brand, the first conference on buzz and viral videos in France
 October 17 2008: Marketing seminar in Luxembourg with the heads of PR from the biggest German companies
 October 13 2008: Conducting the seminar "Using new influence levers on the web – tactics of communication and influence online”
 October 13 2008: Training of the Asian management of a big cosmetics brand (Hanoi)
 October 6 2008: Conducting a seminar on alternative marketing for a huge international cosmetics group
 October 2 2008: Breakfast talk: Luxembourg entrepreneurship , organized as part of the PaperJam Business Club
 September 25 2008: Speech on e-reputation during the “Apéros de Jeudi”, France
 September 24 2008: Speech about alternative offline marketing by a big automotive brand
 June 25-26 2008: Stratégies is conducting a 1 day seminar on alternative marketing
 June 24-26 2008: Speech during a seminar on alternative marketing for a big cosmetics group
 June 17 2008: Speech on "Where to place web 2.0 in marketing strategies" in Paris during the Club EDHEC Marketing conference
 June 12 2008: Conducting a one-day seminar on marketing 2.0 and buzz marketing for a huge media group
 May 15 2008: Speech during the EPWN conference "marketing 2.0" on new web challenges
 May 8-9 2008: Speech in Warsaw, Poland, during an international conference on word of mouth marketing
 May 5-6 2008: Coorganisation and speech at the International Word of Mouth Conference in Paris
 April 27-30 2008: Speaking at the "IQPC’s 3rd Annual Middle East Kids & Youth Marketing Summit 2008" in Dubai.
 April 22-24 2008: Speech during a seminar on alternative marketing for a big cosmetics group
 April 21 to 22 2008: Speaking at the International Conference on Alternative Marketing “Alternative Marketing. Getting noticed” in Riga, Latwia
 April 17 2008: Participation in a breakfast debate about "Rumors on the web: can word of mouth be domestic?"
 April 15-16 2008: Speaking at the Marketing Show in Johannesburg, South Africa
 April 14 2008: Speech during a seminar on alternative marketing for L’Oréal
 April 9-10 2008: Conducting a two-day seminar on alternative marketing for Stratégies
 April 7-8 2008: Speaking at the Digital Marketing Summit in Vienna
 April 2-4 2008: Speaking at a conference on buzz and marketing 2.0 in Milano, Italy
 April 1 2008, 11:15/12:00: Speech on influence marketing, buzz and viral marketing at the MD Expo, Paris, France
 April 1 2008, 9:45/10:30: Speech on "interactivity" for the FEVAD at the MD Expo, Paris, France
 March 27 2008: Conducting a seminar on alternative marketing for a big international cosmetics group
 March 13 2008: Speech for Benchmark Group during the OME 2008
 24 January 2008: Conducting a seminar on alternative marketing in cooperation with the Centre de Recherche Henri Tudor in Luxembourg
 17 January 2008: Speaking at a round table discussion on "how the communication professions evolve to serve ideas” during www.lasemainedelapub.com organised for the AACC.
 January 2008: Conducting a one-day seminar on alternative marketing (buzz, viral, blog, influencers) for a big cosmetics brand

2007

 December 13 2007: Speech at the forum "L’univers féminin sur Internet" organised for Benchmark Group
 December 10-11 2007: Animation of a two-day seminar on alternative marketing for Stratégies
 December 4 2007: Speech at the conference Stratégies sur l’entreprise 2.0
 December 2007: Animation of a two-day seminar on alternative marketing for Stratégies
 December 2007: Two speeches on alternative marketing (buzz, viral, blog, influentials) in Dubai during the trade show "Leaders In Luxury Marketing"
 November 27 2007: Speech at the Université Afci (Association Française de Communication Interne) on ArcelorMittal WebTv
 November 16 2007: Seminar on Media 2.0 for a big Swiss media group
 October 18-19 2007: Animation of a two-day seminar on alternative marketing for Stratégies
 October 17 2007: Together with Stratégies co-organisation of the first French Conference on Word-of-Mouth Marketing (buzz, blog, viral, guerilla): "Buzz The Brand"
 September 26-27 2007: Speech at the Conference Ad:Tech in London on viral marketing and blog marketing
 September 21 2007: Animation of a seminar on viral marketing and blog marketing for Edipresse (Switzerland)
 September 20 2007: Animation of a seminar on PR 2.0 for Kenzo
 September 10-12 2007: Double speech on alternative marketing (buzz, viral, blog, influentials) in Dubai during the tradeshow "Leaders In Luxury Marketing"
 September 10 2007: Animation of a seminar on marketing 2.0 for Kenzo
 July 5 2007: Participation in a round table discussion of the Fédération Nationale de la Presse d’Information Spécialisée (FNPS), on the future of professional media in the face of social media
 July 4-5 2007: Animation of a two-day seminar on alternative marketing (buzz, viral, blog, influentials) for SFR
 June 21-22 2007: Animation of a two-day seminar on alternative marketing (buzz, viral, blog, influentials) for ReedBusiness
 June 18-19 2007: Animation of a two-day seminar on alternative marketing for Stratégies
 June 13 2007: Animation of a seminar on viral marketing and buzz marketing for EBG (Electronic Business Group)
 June 6 2007: Speech during the conference "La révolution du Marketing online" in Paris
 May 31 2007: Speech at the “Rencontre Annuelle des Responsables Communication Interne”
 May 24 2007: Animation of a one-day seminar on alternative marketing (buzz, viral, blog, influentials) for a leading luxury brand
 May 11 2007: Speech during the International Word of Mouth Marketing Conference IWOMC 2007 in Amsterdam
 10 Mai 2007: Speech during the conference"Marketing Show" in Madrid
 April 26 2007: Speech on influence marketing during the “Apéros du Jeudi”
 April 26 2007: Animation of a seminar on alternative marketing (buzz, viral, blog, influentials) for TBWA
 April 26 2007: Participation at a round table on new marketing formats for Microsoft
 April 25 2007: Animation of a workshop on alternative marketing (buzz, viral, blog, influentials, second life) for Orange
 April 5 2007: Speech during a Six Apart seminar on company blogs
 April 2007: Animation of a one-day seminar on alternative marketing (buzz, viral, blog, influentials, second life) for Kenzo
 March 27 2007: Speech on marketing 2.0 for the Strategy conference on web2.0
 March 12-13 2007: Animation of a two-day seminar on alternative marketing for Stratégies
 March 6 2007: Speech at the Ad:tech tradeshow in Paris during a conference on new advertising formats: RSS feeds, podcasts, blogs...

2006

 December 19 2006: Alternative Marketing Training for Pernod Ricard
 November 27-28 2006: Animation of a two-day seminar on alternative marketing for Stratégies
 November 24 2006: Alternative Marketing Training for P&G in Switzerland
 November 7 2006: Speech at a conference on Buzz Marketing in Namur, Belgium
 October 3 2006: First Tuesday Luxembourg / Speech on blog marketing
 September 31 2006: Animation of a workshop on viral, buzz and - blog marketing during the Marketing Show in Geneva
 September 25 2006: Seminar World of Marketing Directors of Vacheron Constantin Group / speech on buzz marketing
 September 22 006: Seminar World of Marketing Directors for Elizabeth Arden / speech on buzz and blog marketing
 September 19 2006: Speech on buzz marketing for the Cercle des Anciens of Insead
 September 5 2006: Animation of a workshop on viral, buzz and blog marketing during the Marketing Show in Geneva
 July 6 2006: Speech on blog marketing for Stratégies
 July 5 2006: Animation of a one-day seminar on alternative marketing for Strategies
 June 29-30 2006: Animation of a seminar on alternative marketing for 35 Marketing Directors Europe of Pernod Ricard Group
 May 18-19 2006: Speech at the International Word of Mouth Marketing Conference on viral, buzz and blog marketing in Barcelona
 May 16 2006: Speech at a round table of Silicon Sentier in Paris about buzz marketing in Paris

We hold speeches in French and in English. Our remuneration normally depends on the duration of the speech, traveling time, expenses, and preparation time.

For more information, please feel free to contact us.